Design & Marketing Design Portfolio
Creating a design portfolio is a meticulous process that involves curating a collection of one’s best work to showcase skills, creativity, and expertise.
A few examples of my creations (past & present)
A well-crafted design portfolio should capture the essence of an individual’s unique style, highlight a diverse range of projects, and present them in a visually appealing and organized manner. It is a powerful tool that not only demonstrates proficiency in various design disciplines but also serves as a compelling narrative that tells the story of an artist’s journey, leaving a lasting impression on potential clients and employers.
Corporate Brochures
Corporate brochures are printed or digital marketing materials that succinctly present a company’s key information, products, services, and brand identity in a visually appealing and informative manner.
Featured: Balcony Gardens by DEEPDALE
Entrepreneur and designer Kirsty Sinclair engaged my services to design their new small business corporate branding, company stationery, marketing collateral, website and email hosting setup.
Product Catalogues
Product catalogues serve as comprehensive visual and informational guides, showcasing a range of products with descriptions and specifications to help customers make informed purchasing decisions.
Featured: LRI Product Catalogue
Medical products company required their product catalogues updated every two years. This one was designed with Adobe InDesign, and was the beginning of modernising the company aesthetics.
Corporate Branding
Corporate branding encompasses the strategic process of creating a distinct and cohesive identity for a company, influencing its perception, reputation, and market position.
Company Templates
Using company templates streamlines and maintains consistency in various documents and communications, ensuring a professional and cohesive brand image.
Brochures
Designing brochures for small businesses involves creating visually compelling and informative materials that effectively showcase the products, services, and unique value proposition of the business. The design aims to capture attention, deliver key messages concisely, and engage the target audience through a combination of captivating visuals, persuasive content, and strategic layout. By incorporating the brand’s visual identity, clear call-to-actions, and relevant information, the brochure design aims to attract potential customers, communicate the business’s offerings, and drive meaningful engagement and conversions.
Flyers
Creating eye-catching and informative materials that effectively promote products, services, or events. The design aims to grab attention, communicate key messages concisely, and generate interest in the offerings. By utilizing compelling visuals, compelling headlines, and a clear call-to-action, the flyer design helps attract potential customers, create brand awareness, and drive foot traffic or online engagement, ultimately supporting the business’s marketing and growth objectives.
Product Data Sheets
Visually appealing and concise documents that effectively convey essential information about a product. Through clear organization, a balanced layout, and attention to key details, the design aims to provide a quick and comprehensive understanding of the product’s features, specifications, and benefits. By incorporating engaging visuals, branding elements, and a professional design aesthetic, the product data sheets are designed to enhance customer comprehension, facilitate informed decision-making, and promote a positive product experience.
Business Forms
Creating functional and intuitive documents that streamline data collection and enhance efficiency in various organizational processes. From invoices and purchase orders to feedback forms and employee evaluations, the design focuses on clarity, logical flow, and ease of use. Incorporating clear instructions, organized fields, and branding elements, the forms aim to simplify data entry, improve accuracy, and provide a professional representation of the business.
Small Business Websites
Small business websites provide a digital presence for smaller enterprises, serving as a hub for showcasing products, services, and company information, and attracting potential customers in the online space.
Featured: Balcony Gardens by DEEPDALE
An important inclusion in the design services was the commissioning of their corporate website. This is used as their online representative that is optimised and reaches organic traffic for their chosen keywords.
Ecommerce Websites
Ecommerce websites enable online businesses to sell products or services directly to customers through a digital platform, facilitating convenient shopping experiences and global reach.
Featured: Savvy Signs
Digital and downloadable workplace safety signs that meet regulations and are compliant. Purchase the digital file, print of as many as you need, laminate and place in the workplace to demand attention, and an economical way for small business to make their workplace safe.
“”Design is not just what it looks like and feels like. Design is how it works.”
STEVE JOBS
Ready to begin?